The Skinny on Vision Statements

Posted by UBrander 11-10-2014 9:26 pm


It’s not about what the vision says, it’s about what the vision means. Many people get wrapped up in the wording of the vision statement. It’s important to remember that the vision statement is simply that – a statement. It’s...



Diversity: Rhetoric to Reality

Posted by HigherEd Live 11-10-2014 3:38 pm


Wednesday, November 19th at 1:00pm ET Broadcasted over Google Plus, On-Air Hangout Conversation: #HigherEdLive Ask 10 people for a definition of diversity and you may get ten different answers. When values and concepts are difficult to define, measuring t...



A Formula For Success: Book Review of Your First 1000 Copies

Posted by 11-10-2014 8:07 am


If anyone can write a formula for author success, its Tim Grahl. Hes worked with a Whos Who list of authors helping them build successful platforms to promote their books. Even though I was initially drawn to Tims book because I have an interest in he...



14 #hesm pros share tips, techniques & tools to manage time and social media

Posted by College Web Editor 11-10-2014 7:45 am


Social media takes time – a lot of time. It never stops. Managing time is one of the challenges most often mentioned by the 14 Higher Ed Social Media Professionals I interviewed for a previous post who will present at the 2014 Higher Ed Social Media...



Isnt it time to update @Instagram Community Guidelines about regramming photos

Posted by College Web Editor 11-07-2014 2:41 pm


Do as I say not as I do, really I recognize it: I have developed an healthy interest for the terms of service (TOS) of social media platforms since I invested 19 hours of my life reading from top to bottom several of them when I was working on a conferen...



Oct 2014 Reports: #highered Web Analytics Monthly Benchmarking Reports for the US, UK & France

Posted by Higher Ed Analytics 11-07-2014 11:22 am


As part of a 1-year project, I’ve decided to published monthly benchmarking reports using Google Analytics benchmarking reports for Universities & Colleges websites. Why these benchmarking analytics reports As I explained in a column published...



Friday Five: Weekend reading for

Posted by Higher Ed Marketing 11-07-2014 8:51 am


After a long and unplanned hiatus, Friday Five is back with a short reading list that includes something for everybody. Well, something for five types of readers, anyway. Here we go: For presenters: Why I think about ‘Star Wars’ whenever I mak...



Webinar recording: Bring Order to Higher Eds Wild, Wild Web Higher Ed web governance

Posted by Aligned Path Thoughts 11-06-2014 9:52 am


You will learn web governance best practices to bring order and increased efficiency. Battles to buy in, as well as help you get around a few common roadblocks.



Best Of Class Nonprofit Content Marketing Report

Posted by 11-05-2014 8:11 am


Whether you are higher ed, nonprofit, or NGO–this report is a benchmark to help us understand how nonprofit content marketing is growing. Some very good takeaways here. Thanks to Content Marketing Institute for good info. Nonprofit Content Marketing...



#AMAHigherEd session: Marketers as masters of the mix

Posted by Higher Ed Marketing 11-04-2014 8:49 am


Heading to the American Marketing Association’s Symposium for the Marketing of Higher Education My old pal Charlie Melichar (@melicharlie) and I will be co-presenting on Tuesday, N0v. 11, with a session we’re calling “Marketers as Maste...