Critical Issues Facing Senior Student Affairs Officers: Lessons in Leadership

Posted by HigherEd Live 02-26-2014 10:13 am


Wednesday, March 5th at 1:00pm EST Broadcasted over Google Plus, On-Air Hangout Conversation: #HigherEdLive The dynamic social, political, and economic landscape in higher education creates many layers of complexity for student affairs leaders. Increased ...



Three Twitter Takeaways That Brands Need From New Pew Study

Posted by CKSyme.com 02-26-2014 8:45 am


Pew Internet Research released a fascinating study this week on the six types of conversations that take place on Twitter. Although this is not a marketing study, there are three Twitter takeaways in this research that brands should pay attention to. 1....



Universal Analytics: A game changer for #highered

Posted by College Web Editor 02-26-2014 7:45 am


My latest University Business column published in the March 2014 issue is now available online: Universal Analytics: A game changer for higher ed. In this short article, I explain why universities and colleges should learn more about Universal Analytics ...



Why the Growing Hype & Clamor For CakePHP is Good

Posted by .eduGuru 02-25-2014 10:58 am


While it may sound a tad too formulaic, web applications is a buzzword today. And, when there is a requirement to create a highly sophisticated web application, you will find a thumping majority of developers leaning towards PHP. The reasons are simple ...



Whats the frequency, Twitter

Posted by Higher Ed Marketing 02-25-2014 8:09 am


I guess by now we’re all aware that with Twitter, the more frequently we post, the greater the opportunity that our posts will be seen and acted upon. But how much is too much This is something I’ve thought about since Guy Kawasaki brought it...



Smartphones/Twitter in the classroom, an update

Posted by InsideTimsHead 02-25-2014 7:49 am


Before this semester, I blogged about changing the syllabus of our “Media Copywriting” course (BRC328) to not only discard the old “put your smartphones away in class” trope but to even encourage and embrace the use of technology &...



How to Ensure That All of Your Team Meetings End on a Positive Note

Posted by .eduGuru 02-24-2014 10:39 am


As a writer who has covered business and education in both New York City and Los Angeles for more than a decade, I’ve discovered that good, positive meetings have several things in common. The bad ones – of which there seem to be far more than...



Their Is No Line Between Personal And Business Social Media

Posted by CKSyme.com 02-24-2014 10:06 am


Over the weekend we saw another episode of Social Media Gone Wild that cost Greg Featherstone, an Assistant Athletic Director at TCU, his job. There are so many layers of trouble here I dont know where to start. In the discussion about social media pri...



There Is No Line Between Personal And Business Social Media

Posted by CKSyme.com 02-24-2014 10:06 am


Over the weekend we saw another episode of Social Media Gone Wild that cost Greg Featherstone, an Assistant Athletic Director at TCU, his job. There are so many layers of trouble here I dont know where to start. In the discussion about social media pri...



Suffolk 365: An innovative integrated #hesm campaign to reach out to alums, students & more

Posted by College Web Editor 02-24-2014 7:40 am


We live in a world of multiple media, channels, audiences, goals, publishers and so on. Unfortunately, it’s very rare to find anything truly unique today – except maybe time, the time you can spend investing on your marketing and communication...