Spring is Buzzing with Activity

Posted by mStoner blog 05-19-2014 3:06 pm


Spring weather is finally here and mStoner is as busy as ever. Two weeks ago mStoner Senior Strategist Susan T. Evans and Paul Smiths Ken Aaron hosted a free, well-attended webinar about how mStoner helped...



Recording and Slide Deck Available for Admit or Die: Addressing Admissions Decision Factors on Websites

Posted by mStoner blog 05-19-2014 12:28 pm


Debt burdens, the amenities arms race, and technology are all changing the admissions landscape for colleges and universities. The annual cost of attending college at four-year institutions has risen three times faster than the rate...



Reflections on live-streaming Commencement

Posted by HighEdWebTech 05-19-2014 10:17 am


It's Commencement season in higher education - the time of year that many of us are given the unenviable task of live-streaming our commencement exercises. The post Reflections on live-streaming Commencement appeared first on HighEdWebTech.



Friday Five: #highered takeaways from the New York Times innovation team

Posted by Higher Ed Marketing 05-16-2014 9:02 am


Since the advent of the online era, The New York Times has been a leader in digital journalism and multimedia storytelling. Yet, as the recently leaked report from the Times’ newsroom innovation team points out, the organization is struggling —...



Register Now: Brand Strategy Webinar Series

Posted by mStoner blog 05-16-2014 8:00 am


Broaden your knowledge of brand strategy with mStoners two-part webinar series: How to Approach Brand Strategy in Higher Ed Wednesday, June 18, at 2:00 p.m. EDT / 1:00 p.m. CDT Making Your Brand Relevant for Your...



Advancement Live: If If You Dont Like Change, Youll Like Irrelevance Even Less Disintermediation & Higher Ed Advancement

Posted by HigherEd Live 05-15-2014 12:42 pm


Internet-related disintermediation — reduction in the use of intermediaries — has been complicating the work of Higher Ed Advancement professionals for at least a decade. The impact hasn’t been as dramatic as in the private sector, where...



If You Dont Like Change, Youll Like Irrelevance Even Less Disintermediation & Higher Ed Advancement

Posted by HigherEd Live 05-15-2014 12:42 pm


Internet-related disintermediation — reduction in the use of intermediaries — has been complicating the work of Higher Ed Advancement professionals for at least a decade. The impact hasn’t been as dramatic as in the private sector, where...



Interactive Videos: The Ultimate Trick for Storytelling Marketing

Posted by .eduGuru 05-15-2014 11:12 am


Ever since visual storytelling burst onto the scene, vision-keepers have dabbled with ways of putting an element of openness into their craft. The comedy-mystery Clue was originally released with multiple endings, for example, while the legendary French...



EWU Athletics Finalist in SoMe Awards For Snapchat Campaign

Posted by CKSyme.com 05-15-2014 9:00 am


Eastern Washington University Athletics has been named a multiple-category finalist in the sixth annual SoMe Social Media Awards to be held in Portland, Oregon on Thursday, May 22. The campaign, Its Game Day on Snapchat! is a finalist in the Breaking ...



Whats wrong with the redesigned Bucknell University website

Posted by College Web Editor 05-15-2014 7:45 am


Bob Johnson and Gerry McGovern vs. Bucknell.edu I dont know about you, but when 2 consultants working in higher education, Bob Johnson and Gerry McGovern, take the time to publish 3 different posts on what’s wrong with the redesigned website of an i...