Free photo resources for campus clients

Posted by Grad School Marketer 01-01-1970 12:00 am
It's not uncommon for our office to get requests for stock photography, both of our campus and for more general or random topics. Others won't ask--you might just discover photos of unknown origin when you least expect it. Here are some resources to keep ...



10 cringe-worthy things #highered marketing professionals hear

Posted by Grad School Marketer 01-01-1970 12:00 am
One of my favorite PR news sites recently offered a list of 14 cringe-worthy things PR clients say. As a light-hearted first post for 2013 (following my extended maternity-leave blogging hiatus), I bring to you a version for those of us in higher ed marke...



How social media hasn't changed #highered PR

Posted by Grad School Marketer 01-01-1970 12:00 am
There's no question that the social media revolution has radically altered the way we communicate in our professional and personal lives, particularly for those of us who work in higher ed marketing and public relations. But though technology has introduc...



SEO in Higher Education: An Often Overlooked Opportunity

Posted by Patrick Powers 01-01-1970 12:00 am
In an effort to engage more fans on Facebook, reap more retweets and pin every pretty picture we see, are we in higher education ignoring the digital tactic with the greatest potential for all of us Meta descriptions, keyword analysis, and inbound links ...



Digital Leadership in Higher Education: Be Like the Web

Posted by Patrick Powers 01-01-1970 12:00 am
How many Facebook pages exist with your college or universitys name attached How many Twitter accounts Ever see a YouTube video and think, We didnt do that, did we If any college or university is going to foster a truly integrated, student-centric ...



Putting Pinterest in Perspective

Posted by Patrick Powers 01-01-1970 12:00 am
If the choice falls between shoring up established social properties or jumping on board the fastest growing platform, the decision for higher education may be an easy one. Dont waste time on Pinterest when Facebook fans are already at the party. Earlier...



Concordia University St. Paul Episode #311

Posted by EDU Checkup 01-01-1970 12:00 am
Nick DeNardis reviews the Alverno College website and gives it a 0-100 score based on their visual design, information architecture and code quality.



Alverno College Episode #310

Posted by EDU Checkup 01-01-1970 12:00 am
Nick DeNardis reviews the Alverno College website and gives it a 0-100 score based on their visual design, information architecture and code quality.



Marymount University Episode #309

Posted by EDU Checkup 01-01-1970 12:00 am
Nick DeNardis reviews the Marymount University website and gives it a 0-100 score based on their visual design, information architecture and code quality.



Clarkson University Episode #308

Posted by EDU Checkup 01-01-1970 12:00 am
Nick DeNardis reviews the Clarkson University website and gives it a 0-100 score based on their visual design, information architecture and code quality.