No snow job: Celebrate who you are.

Posted by InsideTimsHead 01-23-2013 10:23 am


We get snow in Oswego. Sometimes a lot of snow. That’s just a fact. It’s also the subject of fake photos, fiction and folklore. But it defines our part of the Upstate New York experience. The story goes that the … Continue reading →...



Twitter Chat Recap: Connecting Alumni With Social Media

Posted by CASE Social Media 01-23-2013 9:50 am


[View the story "Twitter Chat Recap: Connecting Alumni With Social Media" on Storify]



What we can learn about event coverage from the second screen tv experience

Posted by MattHerzberger.com 01-23-2013 9:37 am


While watching an episode of Conan I saw an ad for the Conan second screen experience called the “Team Coco” app. For those of you who have not heard of it, it encourages you to watch the TV show and … Continue reading →



Conducting a Competitive Analysis

Posted by Meet Content 01-23-2013 6:50 am


In order to make informed decisions about your website, you need an understanding of what content you have and if its any good. Hello, content audit! But how do you know if your findings are appropriate, if your recommendations can work, and if your cont...



How a timid marketer can become comfortable with web

Posted by MattHerzberger.com 01-22-2013 1:22 pm


I have worked many a time with people who are competent and confident marketers who are intimidated by the web. When I encounter someone who is having this experience I always talk to them about their marketing goals, what they … Continue reading &#...



Alumni Engagement Strategy w/ Ryan Catherwood

Posted by HigherEd Live 01-22-2013 8:34 am


Join Ryan Catherwood, Assistant Director for digital communications and social media at Washington and Lee Universitys Alumni Affairs Office, as he discusses alumni engagement strategy with some great guests: Jeff Young, technology editor for The Chronic...



Student Affairs Live Leadership and Technology Panel

Posted by HigherEd Live 01-22-2013 8:21 am


Wednesday, January 23rd at 12:00pm EST Broadcasted over Google Plus, On-Air Hangout Conversation: #SAlive I am very excited to be hosting my first Student Affairs Live Panel of 2013!  Tomorrow, I will be joined virtually via Google Plus On-Air Hangouts, w...



Everyday Analytics in #highered: tools and tips by Tatjana Salcedo (@uvmwebteam) from the University of Vermont

Posted by Higher Ed Analytics 01-22-2013 7:15 am


Tatjana Salcedo, Web Strategist at the University of Vermont is one of the 12 higher ed professionals presenting at the 1st higher ed analytics conference. She is the web strategist and Analytics guru on the University of Vermonts central web team. Tatja...



Review Your 2013 Web Hosting Strategy

Posted by The Higher Ed CIO 01-21-2013 1:37 pm


The new year is still new making it a great time review your current web hosting strategy. Speaking of review, remember when millions of website owners were mystified by the non-appearance of their websites back in September 10 of 2012 … Continue re...



Pleased to meet you: The power of introductions.

Posted by InsideTimsHead 01-21-2013 11:48 am


Seems like I’ve spent quite a bit of time lately introducing people to each other or being introduced to people. And that’s pretty awesome. Whether via Twitterduction (introduction via Twitter), inclusive email or face-to-face, introductions a...