BHE Clips: Rethinking the mobile redirect Mongoose Research
Posted by BlogHighEd 04-10-2012 9:56 am
A mobile redirect automatically directs a user with a mobile device to the m.school.edu site. The issue is that many different audiences are being redirected. While, this might be good for prospective students, it can be quite annoying to the existing cam...
Rethinking the UX of the Program Listing
Posted by .eduGuru 04-10-2012 8:00 am
Take a moment and think about your listing of majors and minors. Really think about it. Is it good Does it reflect how great your offerings are Is it even accurate Is it just a stupid, boring, damned list (if you’re interested in something a bit ...
Straight Talker Brian Solis on Measuring Influence
Posted by CKSyme.org 04-09-2012 10:15 am
In the world of social media information, there are two kinds of people: straight talkers and goofy talkers. Every time a new tool emerges promising to ratchet social media marketing up another notch, goofy talkers roll up their sleeves and go to work. Di...
A PSA for the MDA
Posted by Higher Ed Marketing 04-09-2012 9:05 am
As some of you know, last year I helped the Muscular Dystrophy Association raise funds to fight muscular dystrophy. I’m doing it again this year, participating in the MDA Lock-Up here in Rolla, Missouri, on April 26. My goal is to raise $500 for the...
Advocacy vs Analysis and the Case for Learning While Doing
Posted by GlobalHigherEd 04-08-2012 10:12 pm
Well, I was off camping for three days on a bluff overlooking the confluence of the Wisconsin & Mississippi rivers. The scenery was spectacular, and it was a true pleasure to be disconnected from the grid for a while. Since coming back I discovered ...
Advocacy vs Analysis, and the Case for Learning While Doing
Posted by GlobalHigherEd 04-08-2012 10:12 pm
Well, I was off camping for three days on a bluff overlooking the confluence of the Wisconsin & Mississippi rivers. The scenery was spectacular, and it was a true pleasure to be disconnected from the grid for a while. Since coming back I discovered ...
Friday Info: Social Networking Bill of Rights
Posted by CKSyme.org 04-06-2012 12:22 pm
Here’s an interesting infographic from Backgroundcheck.org. that explains the dilemma of information sharing, privacy concerns, and many other issues surrounding privacy on the internet. Use the comments to post your biggest takeaway. Have a great w...
Friday Five: By the numbers
Posted by Higher Ed Marketing 04-06-2012 7:55 am
It’s been a while since we’ve posted a “by the numbers” Friday Five. Heck, it’s been a while since we’ve done any kind of Friday Five. So let’s get back in the groove. Here are five numeraltastic links for your co...
Value of Options in Software Vendor Contracts
Posted by The Higher Ed CIO 04-05-2012 9:06 pm
Conventional wisdom on software vendor contracts is to lock in terms for longer periods of time to reduce risk and eliminate uncertainty. This is certainly sound advice but I don’t find it to be universally good advice without additional considerati...
Data-Driven Social Media Strategy (Part 2): Choosing Channels
Posted by Alaina Wiens 04-05-2012 1:12 pm
As I share the progress I make toward formalizing the social media strategy for the university where I work, I can’t help but feel like I’m offering a very narrow perspective. I hope that my summary here is seen as one example of the countless...
