Happy 250th birthday, Brown!

Posted by mStoner blog 02-05-2014 12:49 pm


Last week Brown University launched Imagine Brown 250+ to commemorate the Universitys semiquincentenary. Over the course of the next year, the site will gather images, stories, milestones, videos, and memories from members of Browns global...



Signing Day Social Media Tactics Are You Ready

Posted by CKSyme.com 02-04-2014 9:33 am


By now most college football programs involved in Wednesdays big National Signing Day hoopla have solid social media strategies in place for the event. If you are still scrambling for some Signing Day ideas, here are a few guidelines you might want to co...



Cast your vote for International Brand Master

Posted by Higher Ed Marketing 02-04-2014 8:34 am


Voting is now open for the 2013 International Brand Master Award, sponsored by Educational Marketing Group. And the three finalists are all very deserving of this recognition. It’s going to be a tough call, and it’s a shame all three cannot re...



New Research on Social Admissions to be Released on Wednesday

Posted by mStoner blog 02-04-2014 8:00 am


Want to optimize your social channels for prospective students Eschew stories and student testimonials and put your visitors in direct contact with current students, other admitted students, and admission counselors. According to research to be...



5 Reasons to Use Buffer to Manage Your Schools Social Media

Posted by .eduGuru 02-03-2014 11:35 am


When it comes to marketing your content on social networks, there are many ways you can go about spreading the word. Instead of logging into each profile one by one, you can use an online tool such as Buffer in order to post your updates and information f...



Why #highered should get excited about Universal Analytics & Google Tag Manager

Posted by College Web Editor 02-03-2014 7:32 am


For most of the presenters of this week’s 2nd Higher Ed Analytics Conference Universal Analytics and Google Tag Manager will be the next big thing(s) for higher ed analytics in 2014. Universal Analytics (UA), the next version of our beloved Google A...



Opportunities and Challenges for Higher Ed Marketers in 2014

Posted by HigherEd Live 02-02-2014 5:30 pm


Guest host Patrick Powers welcomes Jason Simon, executive director of marketing communications for the University of California to Higher Ed Live to discuss marketing trends and how to plan for 2014. Taken from the live broadcast, January 30, 2014. Topics...



Book review: Scaling Up Excellence (plus #highered takeaways)

Posted by Higher Ed Marketing 02-01-2014 6:04 pm


Full disclosure: I am a huge Bob Sutton fan. I’ve been a fan since I was first introduced to his work by way of his book The No Asshole Rule, which was recommended by a speaker at some long-ago conference. In that book, Sutton pointed out some of th...



Student Affairs Live: Reinventing the Convention Experience & Lessons for Campus Innovation

Posted by HigherEd Live 01-31-2014 3:35 pm


Wednesday, February 5th at 1:00pm EST Broadcasted over Google Plus, On-Air Hangout Conversation: #HigherEdLive After awhile, many of us find that the annual conference experience becomes somewhat predictable — 60 minute educational sessions, keynote...



Reinventing the Convention Experience & Lessons for Campus Innovation

Posted by HigherEd Live 01-31-2014 3:35 pm


Wednesday, February 5th at 1:00pm EST Broadcasted over Google Plus, On-Air Hangout Conversation: #HigherEdLive After awhile, many of us find that the annual conference experience becomes somewhat predictable — 60 minute educational sessions, keynote...