Meet #HigherEd Analytics Pros: Ted Hattemer (@tedhattemer) from @OhioState

Posted by Higher Ed Analytics 01-27-2015 7:50 am


Ted Hattemer, Assistant Vice President, Interactive Communications at The Ohio State University, is one of the 12 higher ed professionals who will present at the 2015 Higher Ed Analytics Conference. In this 3-question interview, Ted tells us about a profe...



State of Alumni Engagement: Towards a Definition and Taxonomy

Posted by HigherEd Live 01-27-2015 12:53 am


Join host Ryan Catherwood for a conversation about the State of Alumni Engagement in 2015 featuring Jade Bressington, Deputy Director of Alumni Relations at the University of Birmingham, in the U.K, along with Keith Lue, Executive Director of the Alumni A...



#HelpWanted: Higher Ed Leaders on Social Media

Posted by HigherEd Live 01-26-2015 2:16 pm


Higher ed leaders are increasingly seeking support from their marketing and communications teams in order to more effectively engage and communicate on social media. Author and social media strategist Dan Zaiontz recently wrote a book, #FollowTheLeader: L...



Web governance and digital strategy a killer combo

Posted by Aligned Path Thoughts 01-26-2015 1:44 pm


Web governance and digital strategy are not quite as difficult at face value as people make them to be. The post Web governance and digital strategy a killer combo appeared first on Aligned Path.



Top 8 Lessons From How To Market A Book

Posted by CKSyme.com 01-26-2015 9:05 am


One thing Ive learned since entering the world of book publicists: the publishing world has its own rules when it comes to marketing. As someone who came from a long career in communications and marketing, I thought I would just slide right in. Wrong. Jo...



Meet #HigherEd Analytics Pros: Joshua Dodson (@joshuaddodson) from @EKUStories

Posted by Higher Ed Analytics 01-21-2015 7:25 am


Joshua Dodson, Digital Marketing Strategy and Optimization Manager at EKU and Web Analytics instructor at Higher Ed Experts, is one of the 12 higher ed professionals who will present at the 2015 Higher Ed Analytics Conference. In this 3-question interview...



Advancement Live: Alum From Day One at SUNY Cortland

Posted by HigherEd Live 01-20-2015 1:57 pm


In this edition of Advancement Live, host Ryan Catherwood and guest, Michael Sgro, Executive Director of Alumni Engagement at SUNY Cortland, discuss tactics for utilizing the Red Dragon Network to engage prospective students before they even reach campus....



Selfies, Snapchat, So What: Previewing the 2015 Social Admissions Report

Posted by HigherEd Live 01-20-2015 11:31 am


Monday, January 19, 2015 at 1:00 p.m. ET Broadcasted over Google Plus, On-Air Hangout Conversation: #HigherEdLive On this episode of Admissions Live, Nicole Lentine speaks with Gil Rogers from Chegg Enrollment Services. Tune in for a preview of the 2015 S...



12 Analytics suggestions for 2015 in #highered

Posted by College Web Editor 01-20-2015 7:38 am


Whats your 2015 analytics resolution In higher education, digital analytics is like exercise. You know its good for you. You know you should do it more often. But, you struggle committing to its regular practice. Yet, the word and experience of your hi...



Ask Me Anything: How Can Higher Ed Use Reddit AMAs

Posted by Meet Content 01-19-2015 11:47 pm


The following guest post was written by Ryan Morejon, social media community manager, and Angeline Evans, former digital media manager, at Florida International University. You never want to dive into a new social channel without a strategy just because i...