Why learn more about Advanced & Predictive Analytics for #highered [VIDEO]

Posted by Higher Ed Analytics 08-19-2014 4:47 pm


Want to go to the next level in Web Analytics for higher education That’s definitely a good strategy to stay relevant in your higher ed career. Everybody loves data, but those who will be able to understand it and use it to forecast future trends w...



6 Tips for an Accessible Content Strategy

Posted by HigherEd Live 08-19-2014 4:28 pm


This post is sponsored and written by Formstack, an easy-to-use online form building solution. In higher education, maintaining a Section 508 compliant web presence is essential. However, many people assume that a websites accessibility is the programmer...



Marketing Live Preview: Tell Our Story Better

Posted by HigherEd Live 08-19-2014 2:01 pm


Weve all heard it. Its the refrain from passionate board members, senior administrators and others in the university community that oversimplifies and undervalues our role as marketers. We just need to tell our story better. More often than not, that ...



Advancement Live Preview: Getting Appointments & Making the Ask

Posted by HigherEd Live 08-18-2014 9:54 am


On Tuesday, August 26, at 1 p.m., Advancement Live co-host Ryan Catherwood has Arthur Criscillis, Ed.D, Managing Partner at Alexander Haas, an Atlanta-based consulting firm dedicated to advancement programs. This edition of Advancement Live is focused on ...



Advancement Live: Getting Appointments & Making the Ask

Posted by HigherEd Live 08-18-2014 9:54 am


Advancement Live co-host Ryan Catherwood interviews Arthur Criscillis, Ed.D, Managing Partner at Alexander Haas, an Atlanta-based consulting firm dedicated to advancement programs. This edition of Advancement Live is focused on providing tips for fundrais...



Enrich The Fan Experience With Social Media Ambassadors

Posted by CKSyme.com 08-18-2014 8:52 am


Whether fans are at the game or watching via TV or live stream, they are dialed in to social media to get involved in the event. You can give your fans a more intimate experience with a fan-based social media team to cover the game live from the fans per...



Disaster Recovery Plan To Have Something to Fall Back On When Hackers Strike

Posted by .eduGuru 08-15-2014 10:13 am


You are trying to log in to your WordPress site and then a message pops up on your screen; Danger, Malware ahead, your screen goes white and your entire site has been filled up with errorful messages. Now, what would you do Have you ever wondered how w...



Page-Less Websites Are Beneficial For Users and Website Owners

Posted by .eduGuru 08-13-2014 9:52 am


Page-less websites are one of the fastest growing trends in the web designing domain. This term is previously being thrown around a lot in the circles of web design; however, a majority of the end-users have yet to hear about it. Page-less web designing i...



Content Marketing The Great Equalizer

Posted by .eduGuru 08-12-2014 11:13 am


Content is the great equalizer. Harvard University has published its alumni magazine since 1898. Today, the majority of universities publish alumni magazines. It is content marketing at its best. They share stories of students, faculty members, career pat...



Huge Shift in PR Speed, Responsibility & Accountability

Posted by The Higher Ed Marketing Blog 08-11-2014 10:09 pm


In the previous post, I outlined our strategy for the president’s announcement about possible changes on campus. Shortly after our announcement, a faculty member friend expressed concern about announcing the news on social media, feeling that the ne...