Why We Arent Using LinkedIns University Pages More

Posted by HighEdWebTech 02-17-2014 2:01 pm


Our LinkedIn University page is not at all a part of any of our social media plans, and we post there only occasionally, mostly as an afterthought. Why is that and how can LinkedIn improve the serviceThe post Why We Aren’t Using LinkedIn’s Un...



New Messaging Apps You Want To Be Aware Of

Posted by 02-16-2014 9:53 am


It seems like students are always looking for a more private online location for their conversations these days. Developers are more than accommodating that thirst for privacy by developing messaging apps, many of which are not private at all. Heres a lo...



You probably think this blog is about you

Posted by Higher Ed Marketing 02-15-2014 4:23 pm


I was flipping through radio stations the other day when Carly Simon’s early 1970s hit “You’re So Vain” came on. It’s the song that propelled her to superstardom. And it’s a song I’ve heard millions of times, but ...



Using Twitter to Crowdsource Influence

Posted by 02-14-2014 10:29 am


Crowdsourcing a hot topic is an interesting social media phenomenon. Sometimes it starts accidentally when an injustice is exposed or a good deed is done. Other times, it is started intentionally to garner support for a cause or operate as a focus group f...



Friday Five: A little link love

Posted by Higher Ed Marketing 02-14-2014 8:16 am


This being Valentine’s Day, I thought I’d share a little link love. Here are five recent posts and stories that I really love, because they convey and contain ideas and approaches that I also love: A chancellor moves beyond digital hate. One c...



Communicating Value in Higher Ed

Posted by HigherEd Live 02-13-2014 10:35 pm


Host Ashley Budd welcomes writer, speaker and author of College (Un)Bound, Jeff Selingo to Higher Ed Live to discuss communicating value to prospective students and families, current students and alumni. Taken from the live broadcast, February 13, 2014. T...



Potential students have questions. Provide answers. Get creative.

Posted by InsideTimsHead 02-12-2014 2:21 pm


A previous blog entry lamented the lame state of FAQ pages and other stale/outmoded non-helpful attempts to help future students. How do we get past that We listen, we look for creative solutions and we work with our talented current … Continue rea...



A Flurry of Photos and Other Ways to Experience Snow Days on Campus

Posted by Link: The Journal of Higher Education Web Professionals 02-12-2014 12:59 pm


“Snow day” could be defined in two ways. First, the snow day in the traditional sense that most of us who grew up in areas that experience winter remember as kids — the kind where there is NO SCHOOL! Second, you also could think of a sn...



A big thank you and a question after 9 years of #highered blogging

Posted by College Web Editor 02-12-2014 12:06 pm


I’m going personal (and a bit emotional) today. Wow, I’ve been blogging about web, communications and social media in higher education for 9 years (13 of blogging in total if anybody is keep scores ;0). I’ve actually been at it long befo...



Never Too Early Start Your Fall Social Media Strategy Now

Posted by 02-12-2014 8:23 am


As college football schedules start to be released, its time to think about fall social media strategies. I know August is a long way down the calendar yet, but its not too early to sketch out an initial social media strategy for big fall events like ho...