Striking a balance between promotion and customer service on social media

Posted by Higher Ed Marketing 05-25-2016 9:14 pm

23-to-1. That’s ratio of promotional messages pushed out by brands on social media versus the number of times brands actually respond to customers, according to recent research by Sprout Social. Twenty-three promos for every customer communication. ...

Men & Masculinities in Higher Education

Posted by HigherEd Live 05-24-2016 10:16 am

How do college men understand what it means to be a man What influences these understandings What are the consequences on campus communities, on people of all genders, on the men themselves How can those working in higher education best support mens...

Webinar Archive Now Open For Authors

Posted by 05-24-2016 7:21 am

I am excited to announce that the archived piece of my new monthly webinar program is now available. The post Webinar Archive Now Open For Authors appeared first on CKSyme Media Group.

Tell Us What You Know About How Teens Use a .EDU Website

Posted by HigherEd Live 05-23-2016 2:32 pm

Were curious to know what marketers, admission officers, and web managers in higher ed know or think they know about how teens use a college or universitys website when theyre searching for or deciding upon an institution to attend. FILL OUT THE SU...

Can Amazon Take On and Beat YouTube

Posted by HighEdWebTech 05-23-2016 10:05 am

Amazon is looking to take on YouTube by launching its own video hosting platform and wooing content producers with big incentives. The post Can Amazon Take On and Beat YouTube appeared first on HighEdWebTech.

How do you use WordPress in #highered WPCampus wants to know

Posted by Higher Ed Marketing 05-23-2016 8:22 am

Does your college or university use WordPress as a content management system for your website How about as a blogging platform, news site or microsite If so, then WPCampus, a community of web professionals interested in advancing WordPress as a platform...

HighEdWeb West is calling you

Posted by Link: The Journal of Higher Education Web Professionals 05-20-2016 3:10 pm

A day filled with speakers, connections, and warm Southern California sun await those heading to California Baptist University in Riverside, California, for HighEdWeb West on June 10, HighEdWebs last regional conference of 2016. The one-day conference fe...

Friday Five: What digital-savvy students want (and dont want)

Posted by Higher Ed Marketing 05-20-2016 7:00 am

This bar chart should tell you everything you need to know about the influence of social media on today’s college students. It comes from a recent report by G/O Digital called “The Digital Search for Education.” Social media may be popul...

Groundbreaking WordPress survey for higher ed

Posted by Link: The Journal of Higher Education Web Professionals 05-19-2016 1:27 pm

A NOTE from HighEdWeb: Recently, in service to our core mission to advance web professionals, technologies and standards in higher education, HighEdWeb has entered into a partnership with WPCampus, a community dedicated to the use of WordPress in higher...

Mythbusting Admissions: The Sequel

Posted by mStoner blog 05-19-2016 12:30 pm

PARTICIPATE IN NEW RESEARCH ON TEENS’ USE OF COLLEGE WEBSITES. Are you one of those people who believes that its valuable to find out all you can about the behavior and motivations of your target audience If so, youre going to love our sequel to....