Get ready for 2017 with the #HigherEd Social Media Online Conference #hesm

Posted by College Web Editor 11-10-2016 12:25 pm


Has Everybody on Your Team Gone to a Conference This Year Whether it’s for budget reasons, lack of time or even family matters, it’s not always possible to get everybody to fly across the country to attend one of the great higher ed conferenc...



11 years blogging + 11 things I once blogged about that dont exist anymore

Posted by Higher Ed Marketing 11-10-2016 12:00 pm


On this November day 11 years ago, I decided to start this blog. (Here’s the glorious first post). During the ensuing years, I’ve blogged about a lot of things related and tangential to higher ed, marketing, higher ed marketing, branding, PR, ...



Oops

Posted by Higher Ed Marketing 11-09-2016 11:59 am


Remember that post from a couple of days ago about what higher ed marketers and brand managers could learn from the way the then-presumptive president-elect, Hillary Clinton, ran her campaign Scratch that. Turns out the guy whose article I shared had no ...



How to Add a Reader Survey to Your Email Welcome Sequence

Posted by CKSyme.com 11-08-2016 2:22 pm


Its no secret that crafting a welcome or follow-up sequence for new email subscribers can quicken their level of engagement and turn them from a cold subscriber to a warm subscriber. But did you know that you can collect valuable audience data in your em...



Engaging the Digital Generation

Posted by HigherEd Live 11-06-2016 6:53 pm


On this episode of SA Live, host Tony Doody interviews Ed Cabellon and Josie Ahlquist about their recently co-authored book, “Engaging the Digital Generation.” Guaranteed to be entertaining and informative, Ed and Josie blend years of research...



#HigherEd #branding lessons from the presidential campaign

Posted by Higher Ed Marketing 11-06-2016 2:55 pm


Like everybody else in the United States (and probably everybody from every other country), I’m ready for the 2016 presidential election campaign to be over. But before we extinguish this Dumpster fire of a campaign, let’s take a look at some ...



Top Challenges for Higher Ed Social Media Pros #hesm

Posted by College Web Editor 11-04-2016 11:30 am


“Challenging,” social media in higher education In higher education, social media can be magic, but it can also be very challenging. As a social media professional, it can be difficult to deal with the challenges of the job. Thats why I aske...



How To Boost A Nonfiction Book Launch With Bonus Material

Posted by CKSyme.com 11-02-2016 11:28 am


When I picked up a copy of Pat Flynns latest book Will It Fly in January 2016, I was impressed that he included a free online course with the book. I didnt know until I got into the book that the online course was not just an add-onit was part of the b...



Episode 23 Dan Wood on How Draft2Digital Helps Authors Sell More Books

Posted by CKSyme.com 11-01-2016 10:18 am


In this episode Dan Wood, Director of Author Relations for Draft2Digital, talks about the many resources they provide to help authors publish, distribute, and market their books. The post Episode 23 – Dan Wood on How Draft2Digital Helps Authors Sel...



Episode 023 Dan Wood on How Draft2Digital Helps Authors Sell More Books

Posted by CKSyme.com 11-01-2016 10:18 am


In this episode Dan Wood, Director of Author Relations for Draft2Digital, talks about the many resources they provide to help authors publish, distribute, and market their books. The post Episode 023 – Dan Wood on How Draft2Digital Helps Authors Se...