Shiny objects, toys and fads in #highered and #hesm marketing

Posted by College Web Editor 02-09-2015 7:45 am


This post is #5 in a series of 10 to celebrate the 10th anniversary of this blog while looking back at the past decade in higher ed digital marketing and communications. Ever heard about the new shiny object syndrome (NSOS) If you’ve worked for a f...



Happy 8th Birthday to Alumni Futures

Posted by Alumni Futures 02-07-2015 11:00 am


On this date in 2007 eight years ago! I launched Alumni Futures, with this post: Looking for possible futures... At that time, I described this website as my personal effort to generate discussion about new ideas and possible directions for our profes...



Changing Professional Gears

Posted by Alumni Futures 02-06-2015 5:30 pm


Here's a quick personal update... I have left my position as Associate Vice President at Carnegie Mellon University to return full time to consulting, speaking and writing about education, engagement, technology, communications and fundraising. This gives...



Email, Social Media, Email, SnapChat: the cycle of communications in #highered #hesm

Posted by College Web Editor 02-06-2015 11:45 am


This post is #4 in a series of 10 to celebrate the 10th anniversary of this blog while looking back at the past decade in higher ed digital marketing and communications. Is email dead yet In higher ed marketing and communications over the past decade, em...



Meet #HigherEd Analytics Pros: Alan Etkin from @BCIT

Posted by Higher Ed Analytics 02-05-2015 3:44 pm


Alan Etkin, Project & Web Analytics Manager at BCIT, is one of the 12 higher ed professionals who will present at the 2015 Higher Ed Analytics Conference. In this 3-question interview, Alan tells us about a professional “big analytics win”...



Its More Than Just Signing Day

Posted by CKSyme.com 02-05-2015 9:42 am


Its a national stage.  Its a chance to showcase the future of your biggest revenue program. Its all about footballor is it When Eastern Washington University decided to produce a live-streamed National Signing Day program from their football locker r...



Customer Service and the WWW

Posted by Mark Greenfield - Higher Ed Web Consulting 02-05-2015 9:35 am


This week I am moving into a new office space. For the record, this will be my 12th office in the 28 years I have worked at UB. While packing my files I came across the program for the 1997 AECT (Association for Educational Communications and Technology) ...



The digital analytics divide in #highered and #hesm is getting bigger

Posted by College Web Editor 02-05-2015 7:45 am


This post is #3 in a series of 10 to celebrate the 10th anniversary of this blog while looking back at the past decade in higher ed digital marketing and communications. A 15-year love story with… digital analytics I first blog about digital measure...



Webinar: Web Governance Crash Course Creating a Sustainable Digital Transformation

Posted by Aligned Path Thoughts 02-04-2015 1:48 pm


You have to define a path to reach your goals in a sustainable way with collaboration and accountability from everyone The post Webinar: Web Governance Crash Course – Creating a Sustainable Digital Transformation appeared first on Aligned Path.



The more things change, the more they stay the same in #highered marketing

Posted by College Web Editor 02-04-2015 8:46 am


This post is #2 in a series of 10 to celebrate the 10th anniversary of this blog while looking back at the past decade in higher ed digital marketing and communications. What does the future hold for digital in higher ed How can we know today what is the...