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How Colleges Can Help Students Understand Their True Costs

Posted by HigherEd Live 04-24-2019 11:00 am


College costs are high this is not news. Even with advance planning, it is likely to be one of the largest financial decisions families make in their lives. Student loan debt is high too; currently $1.5 trillion is outstanding. The average cost of tuiti...



SUNYCUAD: New Yorks Advancement Conference

Posted by HigherEd Live 04-17-2019 9:15 pm


The annual SUNYCUAD Conference is just around the corner from June 12-14 in beautiful Saratoga Springs, NY. SUNYCUAD supports the State University of New York and advancement professionals at its 64 campuses in the areas of alumni engagement, community ou...



Getting Past the Donor Story: New Ideas in Development Communications

Posted by HigherEd Live 04-17-2019 11:00 am


Last year, Johns Hopkins closed its eight-year Rising to the Challenge campaign. Although the campaign exceeded its goals, raising $6.01 billion, we in development communications wondered how our strategies contributed to that effort. Although we created ...



Upcoming (Free!) mStoner Webinar

Posted by HigherEd Live 04-16-2019 1:00 pm


mStoner Presents: Break Up With Your Homepage, Cause I’m Bored: Moving Beyond the Universal Homepage Learn the tools youll need to make your next website redesign, starting with your homepage, distinct and compelling. Register for this free webinar...



Meet the 2019 HighEdWeb tracks

Posted by Link: The Journal of Higher Education Web Professionals 04-16-2019 12:54 pm


Colleges and universities do not exist to create websites. Crazy, right But true. However, our schools digital presences have become vital assets that allow our schools to accomplish what they do exist to do: to recruit, retain, and educate our students...



What is our product

Posted by HigherEd Live 04-11-2019 2:59 pm


When we roll out marketing campaigns in higher ed, what are we selling Can we define the product we want people to buy In this episode of Marketing Live, we speak with higher ed marketing experts about what schools are pitching to teens and secondary au...



Building a Data-Driven Team in Higher Ed

Posted by HigherEd Live 04-10-2019 1:49 pm


Reporting can be challenging. Digging up all the data you need can feel overwhelming, not to mention the effort to share your numbers. But is it worth it We emphatically say: yes! 1. Use numbers to break down internal silos With competing priorities, ins...



40th Anniversary of CAS

Posted by HigherEd Live 04-05-2019 3:47 pm


The Council for the Advancement of Standards in Higher Education (CAS) was founded 40 years ago in 1979. The organization now is much different than what it was when it originated. This year CAS will be publishing the 10th edition of the CAS Professional ...



Effective Yield Strategies, Pre and Post-May 1

Posted by HigherEd Live 04-04-2019 3:26 pm


Its crunch time in admissions. For many of us, what we between now and move-in weekend can make or break our class. In the past, May 1 was somewhat of a time for celebration. The end of the marathon. Today, its more of a mile marker well ahead of the fi...



Social Class and Student Affairs

Posted by HigherEd Live 04-03-2019 7:40 pm


Social class often goes unspoken or spoken about in coded language in higher education generally, and student affairs specifically. Yet, social class is an organizing principle, whether we pay attention to it or not, for those aspiring to attend, attendin...



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