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November 20, 2012

BHE CLIPS: I am the brand | Higher Ed Solo

If I had a top #iamthebrand take-away, it would be that last bullet point. Find live dealer casino Canada what you love about your job and then use that motivation to deliver the best service to every stakeholder you have. Sure, it will be tiring. It will be depressing at times because very few people […]

August 30, 2012

BHE CLIPS: Web Analytics Solutions for #highered: How to Extend Your Segmentation | Higher Ed Analytics

If you present options that a user can select and, upon submission of the form, are then assigned as a Custom Variable for the user, you can segment your data by that variable. For instance, if your form has the question, What is your current level of education

August 22, 2012

BHE CLIPS: why web best practice isn’t good enough |

Best practice is an essential part of success on the web. But without a solid foundation of research and testing, you’ll always be on shaky ground. That’s because best practice guidelines can only ever tell you what generally works. If you want to ensure success for your site and your specific audiences, you’ve got more […]

August 20, 2012

BHE CLIPS: Web Analytics Solutions for #highered: When to use 2 Google Analytics tracking codes on 1 site | Higher Ed Analytics

Colleges and universities are complex organizations with many parts that function on their own, and sustain the institution as a whole. A school’s web presence reflects this complexity. Each department often has its own website or section of the website. However, the sections also work together to form the entire online experience for the school.By […]

August 2, 2012

BHE CLIPS: Higher Ed Solo – an introduction of sorts | Higher Ed Solo

In this blog, we’ll focus on helping solo practitioners find resources and encouragement. We’re planning on engaging the community with four types of content:Interviews with Armies of OneDiscussions of tools, tricks, and tips of the tradeInterviews with vendors, services who work well with Higher Ed SolosDiscussions with those who used to work alone but now […]

May 29, 2012

BHE Clips : 11 Lessons Learned From Content Management System Implementations | Attention, Message, Action

Your CMS isn’t going to run itself. And someone will have to be responsible for making decisions about policy, updates, priorities et cetera. You’ll need some kind of governance structure. It should not be in IT and it should include key stakeholders. Your key stakeholders will vary but at the very least, I recommend at […]

May 4, 2012

BHE CLIPS: Removing the mobile redirect // // Blog Network // University of Notre Dame

In my opinion, it’s time we roll our mobile portals into our primary sites. This can be done initially by skinning our “m dots” and primary sites to share a visual identity. This would require us to re-think the mobile sites a little and re-work their interfaces to be responsive as well, since a lot […]

April 25, 2012

BHE CLIPS: A Quick Look at the New Groups for Schools on Facebook – The Social Side of College Admissions

So the new Groups for Schools has a two-tiered structure. There is the umbrella group that you can join after validating your .edu e-mail address for the school. Once you’ve joined you can then join individual groups under this umbrella group (e.g., for clubs, Class of 20XX, etc.). The umbrella group isn’t a group in […]

April 13, 2012

BHE CLIPS: Your .edu Website is Too Complicated // matt klawitter

COMMON .EDU COMPLICATIONS Overuse of news headlines and event listings on homepage Direct links to external and internal resources without staging or explanation (social media, portals, etc..) Huge scrolling pages with nested navigation Large left-right scrolling feature blocks Hover menus, fly-outs, and mega menus Student, faculty, staff profiles lack keywords or descriptions Missing high-value trigger […]

April 11, 2012

BHE CLIPS: university website tips –

Making your website ‘visitor-centric’ in as many ways as you can is the name of the game, and clear, targeted links and information are a great way to start. Your visitors will notice and appreciate your efforts, and you’ll be sending out the right kind of message (that you exist to serve them) about your […]

April 10, 2012

BHE Clips: Rethinking the mobile redirect – Mongoose Research

A mobile redirect automatically directs a user with a mobile device to the site. The issue is that many different audiences are being redirected. While, this might be good for prospective students, it can be quite annoying to the existing campus community… or vice versa depending on the content that is on the mobile […]

April 4, 2012

BHE Clips: Launch: A new virtual tour experience | Web Communications – Wayne State University Blogs

It’s easy to change the impression once someone steps on to campus, but what about the people who can physically make it here. A few months ago we evaluated our current virtual tour website (left) and found it to fall short of the immersive experience we give students who come on a physical campus tour. […]

April 2, 2012

BHE Clips : The ultimate, ultra-simple, real, authentic, University website homepage wireframe concept. // matt klawitter digital communications marketing consultant

I had this idea a few years ago, but I believe it still holds true today. University websites try so hard to be everything for everyone. Not wanting to make anyone unhappy with a site makes it unfortunately more complicated. This wireframe may seem too idealistic, but when you think about it, this is what […]

March 30, 2012

BHE Clips : Why do websites need a content management system? I’ll give you four reasons. | Don Schindler

Because you’ll always need a webmaster. This was a good job to have a few years ago because you would be the only person who had the keys to website. ¬†You were the gatekeeper. If anyone wanted to change anything including just text, they had to go to you, the person with the knowledge of […]

March 28, 2012

BHE CLIPS: Mobile Web Development at Texas A&M | Webmaster’s Blog

I understand that many of us on campus want to jump on the mobile bandwagon, and all of us should be involved to some extent. It makes sense, though, to add mobile as an element of your overall web strategy rather than trying to shoe-horn your content into the mobile arena. If none of your […]

April 24, 2009

More Mobile Goodness from BlogHighEd!

In addition to our iPhone site,, we have something for all of you Blackberry lovers out there too. The BlogHighEd Blackberry App! Melissa Cheater, Web Communications Specialist in the Richard Ivey School of Business at The University of Western Ontario, has created a this application to share with subscribers and fans of BlogHighEd. Thanks, […]

March 6, 2009

2009 Edu Blogger Scholarship Contest

——————————- Get a chance to win $1,500 with the 2009 Edu Blogger Scholarship Contest. Don’t forget to enter in the Edu Blogger Scholarship Contest to get a chance to win the grand prize of $1,500. The deadline is March 17, 2009. If you submit an entry, you’ll also get a chance to win one of […]

January 14, 2009

Blog High Ed among Top Education blogs

In a recent post by Jason Falls, Blog High Ed was listed among the top education blogs earning the #3 position. How was this determined? The people at at Postrank took the 150 included sites applied their analysis to each blog to come up with an engagement score for comparison. This numeric value is determined […]

November 18, 2008

Exciting News from!

Dear subscribers, readers and friends – You’ve talked and we’ve listened! The application process to be on the BlogHighEd website will now be a community vote, with all subscribers and friends casting a ballot! Over the past 8 months we’ve seen incredible growth and traffic, all because of the word of mouth you’ve created. It […]

November 6, 2008

All of Stamats08

While most of us are stuck in our offices, some of our colleagues are having fun in the sun at the Stamats Integrated Marketing Conference in Tampa, Fla. The conference might not be as a big as eduWeb or HighEdWeb, but there is still some really good information being posted. The following is a resource […]

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